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Your Loom Video Is Costing You Clients: Why Connection Beats Efficiency Every Time
I used to think I was saving time. Every onboarding, I'd record a detailed Loom video—20 minutes walking through the program, explaining everything. Send it off. Done. Efficient, right? Wrong. ...more
Blog
November 15, 2025•5 min read
The loneliest part of building a business nobody talks about
I used to think something was wrong with me. I'd be in a conversation with another coach—someone I respect, someone doing good work—and they'd ask me a question about their business. I'd give them adv... ...more
Blog
November 08, 2025•5 min read
The Brands We Actually Use (and Why)
At CCU, quality matters more than hype. We cut through the noise. We provide scientifically supported training, coaching and nutrition methods. We help coaches and clients get real results — using too... ...more
Blog
November 01, 2025•3 min read
Every "YES" to something is a "NO" to something else
I didn't understand this in my twenties. I thought saying yes to everything was what ambitious people did. I moved to a new country and worked for free because I wanted the notoriety of being a Divisi... ...more
Blog
October 26, 2025•5 min read
The habits that were killing my coaching business (and I didn't even know it) - Paul Oneid
I used to think success meant doing more. More clients. More hours. More content. More effort. Three years ago, I was training 16 times a week, running two businesses, and burning myself into the fuck... ...more
Blog
October 18, 2025•4 min read
The Luckiest Coaches I Know Are Also The Hardest Workers
I used to think "luck" was something that just happened to other people. Ten years into my coaching career, I was still waiting for my big break. Watching other coaches land partnerships and speaking ... ...more
Blog
October 11, 2025•4 min read
You Can't Ask Them to Do What You Won't Do Yourself
Picture this: You're standing in a parking lot at 5:30 AM, weighing yourself on a scale because the hotel bathroom floor is carpeted and you need an accurate number. Or maybe you're eating meal three ... ...more
Blog
October 04, 2025•8 min read
Steal my AI content creator stack
Stop Creating Content from Scratch: How AI Can Turn One Video Into a Month's Worth of Content ...more
Blog
September 27, 2025•2 min read
The $100K Mistake Every Personal Trainer Makes Going Online - Paul Oneid
I just got off a call with a trainer I'll call "Jake." Jake had built a solid in-person business in Florida. 15-18 clients at his peak. Good money. Then life happened - he moved states and had to sta... ...more
Blog
September 20, 2025•2 min read
My system to double your business in a month - Webinar Announcement
I had the opportunity to speak with a group of coaches as part of another mentorship group, hosted by a friend of mine, Matt Shiver, yesterday. Man, what an opportunity! Matt’s mentorship focuses on... ...more
Blog
September 15, 2025•2 min read
Learn my secrets to becoming the product of your product - Paul Oneid
You're not here for generic fitness education or surface-level training and nutrition tips. ...more
Blog
September 06, 2025•2 min read
Beyond Social Media: The Psychology of Sustainable Client Relationships
The Nurture Sequence: Why Direct Social Media Conversion Is Killing Your Client Quality I need to address something I see consistently damaging coaching businesses: the rush to convert social media fo... ...more
Blog
August 30, 2025•4 min read
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