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The Brands We Actually Use (and Why)

At CCU, quality matters more than hype. We cut through the noise. We provide scientifically supported training, coaching and nutrition methods. We help coaches and clients get real results — using too... ...more

Blog

November 01, 2025•3 min read

CCU Podcast - Resilience, Reality & Redefining Enough with Dominic Schultz

In this episode I sit down with Dr. Dominic Shultz to discuss his work empowering his clients and creating relationships to scale the impact and outcomes of his patients. ...more

Podcast

October 30, 2025•4 min read

Every "YES" to something is a "NO" to something else

I didn't understand this in my twenties. I thought saying yes to everything was what ambitious people did. I moved to a new country and worked for free because I wanted the notoriety of being a Divisi... ...more

Blog

October 26, 2025•5 min read

CCU Podcast - Treating Athletes as High Performers First with Ben Mayfield-Smith

This week, I met with Benjamin Mayfield-Smith, Founder of Matter Athletica, a coaching ecosystem built for those who refuse to settle for average — in body, business, or life. ...more

Podcast

October 23, 2025•3 min read

CCU Podcast - Lessons From a 7 Figure Gym Owner with Nick Haince

Today, I sat down with Nick Haince, Founder and President of Capital Strength. He oversees all Sport Performance Programs at Capital Strength. He has been in the industry for 15 years and has worked w... ...more

Podcast

October 21, 2025•4 min read

The habits that were killing my coaching business (and I didn't even know it) - Paul Oneid

I used to think success meant doing more. More clients. More hours. More content. More effort. Three years ago, I was training 16 times a week, running two businesses, and burning myself into the fuck... ...more

Blog

October 18, 2025•4 min read

CCU Podcast: You’re Not Broken: Finding Clarity and Strength with Dani LaMartina

Today I sat down with Dr. Danielle (Dani) LaMartina. Dani is a Doctor of Physical Therapy, an IFBB Pro and Olympian in the Women's Physique division, and a Top-5 ranked All-Time Powerlifter. She walks... ...more

Podcast

October 16, 2025•3 min read

CCU Podcast - The Simple Fixes to Complex Coaching Business Problems with Stuart Brauer

Today I sat down with Stuart Brauer, founder of WTF Gym Talk and The Gym Real Estate Company. Stuart has 18+ years of experience in the fitness industry, where he owned his own gyms for a decade in Ch... ...more

Podcast

October 14, 2025•4 min read

The Luckiest Coaches I Know Are Also The Hardest Workers

I used to think "luck" was something that just happened to other people. Ten years into my coaching career, I was still waiting for my big break. Watching other coaches land partnerships and speaking ... ...more

Blog

October 11, 2025•4 min read

CCU Podcast - The Harder You Work, The Luckier You Get with Tommy Stiles

Today, I sat down with Tommy Stiles, Owner of Stiles Strength & Performance Online Coaching. He is a national-level bodybuilder who lives in Scottsdale, Arizona. In his past, he was a firefighter/para... ...more

Podcast

October 09, 2025•3 min read

CCU Podcast - Your Story is Your Superpower with Gabrielle Bryk

Today, I sat down with Gabrielle Bryk, who is the Owner of GYM GAB LLC and the Co-Owner of Bryksquad Barbell. Garbielle is a female-focused trainer who helps women regain their strength and confidenc... ...more

Podcast

October 07, 2025•3 min read

You Can't Ask Them to Do What You Won't Do Yourself

Picture this: You're standing in a parking lot at 5:30 AM, weighing yourself on a scale because the hotel bathroom floor is carpeted and you need an accurate number. Or maybe you're eating meal three ... ...more

Blog

October 04, 2025•8 min read